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Publisher targets

Reseller publisher targets for fee-data outreach

Start with reseller media, cross-listing tools, and niche seller blogs that can use a fee-data source, an embedded calculator, or a resource-page addition.

Selection criteria

Choose outreach targets by publisher fit

The list prioritizes publishers that can naturally cite a fee-data asset, add a free calculator to an existing guide, or update a seller resource page with a crawlable source. Priority A means the angle is timely and data-backed; priority B means the target is useful but needs a narrower platform or resource-page pitch.

Reseller media

Priority A when the publication covers marketplace fee changes, seller policy updates, or reseller news where a dated Fee Changes row or Q1 report finding can support the story.

Cross-listing tool blogs

Priority A when the site already publishes comparison guides, pricing workflows, or resource pages where the Fee Index and embeddable calculator can add utility.

Resource-page publishers

Priority B when the site curates seller tools but needs a lighter pitch: a no-signup calculator, public dataset, and clear methodology link.

Etsy fee explainers

Priority B when the content is platform-specific and should use the Etsy fee calculator, source assumptions, and target CSV instead of the broader report package.

Target rows

Prioritize targets by fit and angle

Priority A
Value Added Resource

Reseller media

Marketplace news follow-up

Lead with fee-change data and a dated report summary.

Q1 reseller fee report
Priority A
EcommerceBytes

Reseller media

Seller-fee data angle

Pitch sourced timeline rows and seller-facing impact notes.

Fee Changes Timeline
Priority A
List Perfectly blog

Reseller tool blog

Cross-listing guide update

Offer same-input fee rows plus an embeddable calculator.

Marketplace Fee Index
Priority A
Vendoo blog

Reseller tool blog

Resource-page placement

Position FlipCalc as a no-signup resource-page addition.

Publisher kit
Priority A
Crosslist blog

Reseller tool blog

Marketplace comparison article

Lead with calculator utility inside comparison content.

Embed widget
Priority B
CLOSO blog

Reseller tool blog

Reseller resource update

Use the publisher package and tracker template as the hook.

Publisher kit
Priority B
SellerAider

Reseller tool blog

Pricing workflow article

Pitch the widget as a pricing workflow companion.

Embed widget
Priority B
Flipify blog

Reseller tool blog

Fee and sourcing guide

Use report findings as sourcing and fee-context support.

Q1 reseller fee report
Priority B
The eCommerce Mom

Reseller blog

Beginner reseller fee article

Lead with a beginner-friendly fee citation and calculator link.

Marketplace Fee Index
Priority B
Thrive on Etsy

Etsy blog

Etsy fee explainer update

Pitch Etsy-specific fee math for fee explainer updates.

Etsy fee calculator
Feed formats

Use the right target-list format

The target list is published in human-readable, spreadsheet, and machine-readable formats so publishers and outreach operators can use the same source of truth without re-keying rows.

CSV source list

Use for spreadsheet filtering, manual assignment, deduping contacts, and one-off outreach planning.

Download CSV

JSON automation feed

Use for dashboards, enrichment scripts, monitoring jobs, and workflows that need stable field names.

Open JSON feed

Tracker template

Use after shortlisting targets to record owner, status, first contact, follow-up due date, result, and notes.

Download tracker
Workflow

Move targets into the tracker one batch at a time

Pick five priority A targets, match each one to the best FlipCalc source URL, and add one contact route before sending the first message. Keep the status, follow-up date, last touch, result, and notes columns current.

Use the target CSV as the source list and the outreach tracker as the working sheet. The main publisher kit has copy-paste pitches, embed guidance, report links, and data pages to support each outreach angle.

Step 1

Shortlist priority targets

Pick five priority A publishers first, then add priority B publishers only when the article angle matches a specific calculator, report, or resource page.

Step 2

Match one source asset

Assign each target one primary FlipCalc source URL, such as the Fee Index, Fee Changes timeline, Q1 reseller fee report, embed page, or platform calculator.

Step 3

Track outreach and follow-ups

Move selected rows into the outreach tracker CSV and keep status, first contact date, follow-up due date, last touch, result, and notes current.

FAQ

Publisher target list questions

How should I use this publisher target list?

Start with priority A targets, match each publisher to one FlipCalc source asset, and move selected rows into the outreach tracker before sending the first message.

When should I use the CSV version?

Use the CSV when you want to filter, assign, or import targets into a spreadsheet. Use this page when you need the human-readable target list and recommended angles.

When should I use the JSON feed?

Use the JSON feed when an automation, internal dashboard, or crawler needs the target list with stable field names and recommended source URLs.

How should follow-ups be tracked?

Use the outreach tracker CSV to record contact details, status, first contact date, follow-up due date, last touch, result, and notes for each target.